XO: Glowing @Infected Mushrooms


Best FilingThePapers entry title to date!

Remember that time when Darco and myself found out that we were chilling at the Holiday Inn and enjoying free admission to the American Royal? It was such a good lesson about retweeting contests that I couldn’t stop. A new contest came up, I would hit retweet, because in that case there were only two retweets for the contest. Sometimes marketing ideas don’t stick the first few times.

That doesn’t mean the consumer doesn’t get the enjoy the lack of interaction.

Two nights ago, around 11:00 PM, I was notified on Twitter that I had won two tickets to the Infected Mushrooms concert.

Last night, after the awkward explanation of who Infected Mushrooms is at Bible study, Darco and I took off for downtown. It was a small, outdoor theater (perfect weather). Wood chips, alcohol, and “smoke” everywhere. I actually felt like I was one of the older people at the concert. The group came on, and even out in the open, the bass was so low I thought I was being moved backwards. It was my first “EDM” (Electronic Dance Music) concert that I had ever been to. Glow sticks galore…

We wound up finding a container of unbroken glow sticks next to our feet, and as you can see by the photos below, it got a little out of hand.

Coolest concert I have ever been to though; just phenomenal. Atmosphere was electric the entire night, and I woke up this morning tired like you wouldn’t believe, but knowing it was worth it all.

Especially when I was able to share the experience with my best friend.

-D-

#getyourpraiseon


Try to understand my taste in music…

I know; it isn’t easy.

Check this out:
I’m the only one in the office tomorrow. Everyone else is quite literally out of town. So that’s 10,000 square feet, a lake, and myself for the entire day.
On top of that, Darco and I get to rock out at Bible study again tomorrow evening. Something that we’re both pretty pumped about.
Finally, by doing my favorite thing in the world [retweeting random things] I just nailed two free tickets to the band that is embedded above for tomorrow night in town at 9:00 PM!

Boom! Bam! Thank you ma’am!

That’s a day that hasn’t even started worthy of getting some praise action on!

-D-

XO: Tension


Three separate occasions today my wife asked if everything was alright. Hinting at the struggle of playing off the tense notion that was in my voice. I woke up on schedule, went to work, worked my tail off at the office, and the day played on. Continue reading

XO: Nehemiah Fest


*Stretches*

It feels good to be in comfortable skin again.

Once upon a time, many, many years ago my favorite time of the year was the summer. It wasn’t due to school being out, pool parties, or even family vacations. As cheesy as the notion sounds, it all revolved around two events: church camp and mission trips. Continue reading

Mobile Minutes: Shocking Results


Currently: I’m sitting in a car waiting for Darco to get out of work. My mind is preparing what a “portfolio” looks like for my business life.

Why?

I have an interview tomorrow afternoon. It’s specifically about social media, SEO, and all those fun analytical toys. Naturally, I’d need to use the Kansas City Shock as my example. So, I started finding clippings of the Shock throughout the news world (as of which it turns out there is a lot), and then I did something ‘daring’ in my book.

I put my pride on the line and typed ‘Kansas City Shock’ into Google (quotes omitted), after I signed out of my Google account.

Page one, the Kansas City Shock, in literal context is page one of Google search.

So, hoping to destroy my pride I typed ‘Kansas City women’s soccer’ and searched.

Now follow me here:
The Kansas City Shock first appeared on page two. Page one was dominated by FC Kansas City and the National Women’s Soccer League. Neither of these things surprised me.

Here’s where things get interesting. The National Women’s Soccer League is maintained by the US Soccer Federation; talk about the big guns with unlimited resources with plenty of insight knowledge in their analytics department. Not to mention the media inherently flock to the organization. The same holds true locally with FC Kansas City. It’s no secret the Kansas City Shock is the step-child of women’s soccer in Kansas City. If no one else, the local media (bloggers), have done a great job highlighting that. Understand that the Kansas City Shock has roughly 1200 ‘Likes’, 1200 ‘Followers’, and 450 ‘+1′s’. Unfortunately this is minimum compared to 70K, 80K, and beyond of Facebook.

So why am I excited?

Because our social media strategy is working. We are the little kid on the block, but yet our information can be found halfway through page two on Google with such a broad search.

Are you connecting the dots?

Social media is the great equalizer when creating a ‘reach’ to the public.

One news organization, $10, a website, and a cell phone and yet this program is running with the ‘big kids’.

What is my presentation going to look like tomorrow?

Gentlemen, I’d like to ask you to try something. Open your cell phone browser and type “Kansas City Shock”, I’d like to tell you a story…

-D-